It’s been a while since I have designed a logo, and it’s always a project that I enjoy. This time, it was for a chef and her partner. I designed several options, and the client loved one in particular…
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In anticipation of an event, the chef asked for two chef coats with the logo on the chest. Easy, right? Well, not quite. Chef coats presented a unique challenge I hadn’t considered: placement.
Unlike a flat canvas like a t-shirt, a chef’s coat has a double-breasted design with a prominent flap. Finding the sweet spot for the logo meant considering how it would interact with the flap.
![](https://sugarberry.design/wp-content/uploads/2024/04/chefs-coat-feature-1024x380.jpg)
Once I resolved that, I ran into another obstacle – the buttons. The coats featured two rows of buttons running down the front. While unconfirmed, I highly suspected these wouldn’t handle the heat press well (melted buttons are not a good look!). Maintaining the logo’s position while ensuring the buttons remained unscathed became a bit of a puzzle.
After some creative maneuvering, I emerged victorious. The logos graced both chef coats, perfectly placed and – importantly – button-safe. This project served as a reminder that design is rarely a straight line, and even a familiar process can present unexpected hurdles!
If you’re looking for a logo design or a custom shirt/sweatshirt/coat, please send me a message!
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